A media interview is not like a casual conversation between two people – it’s an opportunity to harness the megaphone and make your messages clear. Check out John Fitzpatrick’s assessment of Barstool’s recent media misstep.
A new wave of micro-mobility is surging through American streets and sidewalks in the form of dockless bikeshare systems, e-bikes, e-scooters, hoverboards and single wheel rollers. Looking ahead to 2019, John Fitzpatrick offers three intersecting mobility trends to watch: integration, information and infrastructure.
John Fitzpatrick offers 10 lessons on his 20th anniversary with Stratacomm. Taking risks, pursuing optimism and nurturing company culture are just a few of the many lessons he’s gathered over the years.
One can’t go online or turn on the news lately without seeing companies and individuals trying to snuff out reputational fires, most of which set ablaze by their own actions. Here’s a quick take on a few crises and the lessons learned from each.
Every year, Stratacomm conducts an employee and client survey to evaluate our success as a firm. Through this year’s survey, we found out our clients are overwhelmingly positive about working with us – and our people are overwhelmingly positive about working here.
Cybersecurity is hard. The public gets it. Communicating is far easier – and can reinforce trust or undermine it. The public gets that, too. Consider these six takeaways for organizations to learn from Equifax’s communications stumbles.
#ICYMI: A few weeks ago, the Barstool Sports CEO treated a #media interview like a casual conversation—a rookie mistake in the media game. @FitzFiles offered his take on the situation on our #blog: https://t.co/mjeKekStlU
What came first: the product or the problem its solving? Companies are increasingly using messaging to persuade customers that they need products - even when they don't. Read more about hos this is changing the #consumer journey: https://t.co/TIL9QUbFXT #messaging
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