All Posts By

Nicole Pelto

P is for Patience

By | News & Viewpoints

Branded content. Micro-influencer campaigns. Social advertising. The world of strategic communications has many darlings. We all know the anatomy of a strong brand narrative but when it comes to getting a story published, it can be easy to forget the art of traditional media relations. Read on for a few tips on how to win at the long game that is media relations.

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