Great storytelling doesn’t end at launch—it begins there. Stratacomm partnered with Nissan to craft immersive, lifestyle-driven media experiences to keep the vehicles in the conversation after their debut.
We paired each vehicle’s personality with authentic, real-world adventures to naturally showcase their capabilities. This included a wellness retreat where the all-electric calm of the Nissan Ariya sparked soul-searching conversations about sustainability. A snow-covered road trip through ski country brought the capability of Nissan’s AWD and 4WD lineup to life. The iconic Nissan LEAF led eco-minded expeditions from coast to coast. And a deep sea fishing weekend inspired by the adrenaline of the Nissan Z NISMO ended with a one-of-a-kind sushi knife forged in the spirit of performance.
These experiences proved that the most powerful stories aren’t told, they’re lived. With a blend of cultural insight, creativity and hands-on adventure, we helped Nissan earn meaningful media coverage, generate share-worthy social content and connect well beyond traditional campaigns.
When you invite people into the driver’s seat of your story, they take it with them long after the journey ends.
