Times are a Changin’: The Importance of Adapting to Media Consumption Habits
I checked into a hotel late one evening and spotted a stack of newspapers from earlier that day. Somewhere between […]
How/Why AI will Transform Communications in 2023*
Artificial Intelligence (AI) is a technology still in its infancy but brings with it the promise and peril of a
Behavior Change
Five Tips to Help Avoid Workplace Burnout
Many people have experience workplace burnout, but it doesn’t have to be that way. If you want to take your life back, Steve Diehlman offers five easy-to-implement actions to help reduce burnout.
Behavior Change
Ad Blocking Software is a Great Thing for Earned Media
With the growing use of ad blocking software, it’s becoming increasingly difficult for companies to spread messages through traditional digital advertising. This presents good opportunities for public relations professionals, and serves as an instant reminder of the continued importance of earned media placements.
Behavior Change
Industry-Hopping: Three PR Lessons from the Shooting, Hunting and Outdoor Trade Show
Working primarily with clients in the automotive industry, we’ve had the pleasure of experiencing many personal and career firsts. Topping the list is the number of motorsports events, car shows and black-tie dinners attended. But even following months of planning and preparation, nothing could fully ready us for the assignment we were tasked in January – to attend the annual Shooting Hunting and Outdoor Trade (SHOT) Show in Las Vegas.
