Author name: stratacomm

Behavior Change

New Client: World Food Program USA

In May, Stratacomm, along with partner agencies Bates Creative and the Tombras Group, was engaged by World Food Program (WFP) USA. Our team will provide WFP USA with a variety of communications services, including website technical maintenance, web development, creative design and digital transformation initiatives in support of their fight to end hunger.

Behavior Change

Multitasking Kills Creative Flow

We’re in the business of big picture solutions, ground breaking ideas and quality content. Finding creative flow needs to be a business priority, but multitasking can prevent you from tapping into your flow. Here’s how to make room for creative flow.

Behavior Change

Batter Up: Sabermetrics Comes to Communications

Happy Opening Day! Just like a baseball general manager utilizes measurement to maximize their team and players, communications professional must do the same to maximize programs, campaigns and tactics. Read on to learn how data evaluation in baseball and communications can provide key insight.

Behavior Change

Four Tips to Fine-Tune Your Tone

Digital communication saturates today’s professional world both in and out of the office. From emails to texting, there’s no escaping the nonverbal cues that come along with crafting these communications. Learn how to humanize your email tone with these four tips.

Behavior Change

A Slice of Wisdom for Pi Day

Pitching journalists takes the right amount of research and follow up. On this apropos Pi Day, writer Micki Maynard dropped jewels of wisdom with 280 characters or less, leaving some to eat a slice of the humble variety.

Behavior Change

Olympic-sized Lessons

The Olympics bring together the best of the best from across the world and serve as an amazing platform for sportsmanship and diplomacy. Sharon Hegarty shares the lessons she learned through her work at the 1996 Olympics that influence her communications career to this day.

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