Given the current state of work, developing an all-day virtual planning session presents new challenges beyond the day-to-day meetings that fill our calendars. Kristi Tyll offers some key pointers for planning your next virtual meeting.
Stratacomm is proud to produce national advertising campaigns about road safety, targeting drivers with important, life-saving messages. Despite COVID upending broadcast production plans, we just wrapped our fourth remote video shoot since March.
This Thanksgiving, we asked the Stratacomm Partners to share what they’re most thankful for during this challenging year. Be it little silver linings or moments of realization of the things that truly matter in our lives, it’s time to reflect on how we stayed #StratacommStrong and carry that same energy and optimism into the new year.
In a year where the holidays will look and feel different, there is no stopping them from coming. Most people are still excited to deck the halls and celebrate, even if some of those celebrations will be virtual. As your brand or clients look to create social media content around the holidays, here are some tips to sound authentic and still get the engagement you want.
We’ll remember the momentary actions, like fighting for a grocery delivery timeslot or panic-ordering an indoor exercise bike, and also the long-term effects, like normalizing remote work and perhaps overall views on public health. But what has stood out to me over the last seven months is how we’re changing and adapting the way we consume media to fit our new routines and lifestyles.
2020 continues to be a helluva year. Despite real challenges all around us, Stratacomm’s focus continues to be protecting the well-being of our people and ensuring our clients remain well served.
In just a few months, more than 40 million Americans were forced out of work, while millions more entered an uncertain job market. Whether you’re unemployed, a recent graduate and wondering whether you should continue to send out resumes, or you’re lucky enough to still be employed, connecting with your network and keeping relationships fresh is always important. And that can be a daunting task during times of social distancing where the rules of when, how and if we can meet face-to-face are fluid.
Promoting a product or brand requires a massive amount of resources, and launching a communications campaign is only within the reach of large companies and global non-profits, right? WRONG!
Social media is unavoidable in today’s marketing campaigns. While developing content, strategizing post times and deciding the appropriate platforms are certainly important, the oft-overlooked reporting and analysis is equally (if not more) critical.
Reminders of systemic racism chime daily for those directly affected. For others, seemingly isolated incidents thrust the conversation on race back into the national consciousness.
