We kid, but fake news is a real issue. You can’t read the news without seeing a story on fake news. Ironic. But what happens when fake news about your client is being used for clickbait?
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Flying in helicopters and riding in locomotives. Shaking hands with the President of the United States. Leading an event on the stunning grounds of Pebble Beach. Driving an exotic supercar home for the weekend. Doing CNN live and countless other media interviews. It’s humbling to consider what Stratacomm does in terms of our people helping our clients do big things on big issues, day after day.
The value of effective internal communications to an organization and its bottom line has never been more important. If your most valuable assets walk out the door every day, then Stratacomm’s golden rules for winning the hearts and minds of internal stakeholders will help you develop authentic messages that resonate and move people.
Don’t fall into the trap of simply reading out the data provided your by analytics tools. Here’s four tips to build a smart PR measurement program.
The Federal City Council (FC2) recently engaged Stratacomm to help advance its Metro Reform Initiative. The work will focus on FC2’s pursuit to turn around D.C.’s ailing Metro system and return it to a world-class transit system.
A recent survey conducted by Wakefield Research finds that political conversations are reducing worker productivity. With streaming video, social media and minute-by-minute updates, the opportunity for constant distraction is all too real. Here are steps to help squelch the political firehose.
