Unrealistic expectations, differing client personalities and ever-evolving media perceptions all factor in to why being a public relations practitioner is considered one of the hardest jobs out there. These challenges can quickly result in a higher stress level, and for some, a permanent health risk if not shown the proper amount of TLC. Here are three tips for taking control of your overall health.
Branded content. Micro-influencer campaigns. Social advertising. The world of strategic communications has many darlings. We all know the anatomy of a strong brand narrative but when it comes to getting a story published, it can be easy to forget the art of traditional media relations. Read on for a few tips on how to win at the long game that is media relations.
Cybersecurity is hard. The public gets it. Communicating is far easier – and can reinforce trust or undermine it. The public gets that, too. Consider these six takeaways for organizations to learn from Equifax’s communications stumbles.
The first year in PR can be challenging for a number of reasons. While there is no direct road map to follow in navigating the beginning of your career, you are bound to learn new skills, engage with new clients and grow along the way. Here are four tips to succeed in your first year in public relations.
Our firm along with two of our clients were recently recognized by the Academy of Interactive and Visual Arts (AIVA) with three Awards of Distinction in the 23rd Annual Communicator Awards.
Self-driving technology may well be ready for the public before the public is ready for it … public education and expectation setting will be vital.