Stratacomm Featured on Ragan’s PR Daily
Reminders of systemic racism chime daily for those directly affected. For others, seemingly isolated incidents thrust the conversation on race back into the national consciousness.
June 17, 2020
Webinars 101: Successful Execution During a Pandemic
It’s been more than two months since schools, large and small businesses and state governments took operations from in-person to online. For the time being, social distancing is the norm and as we all seek opportunities to stay in front of our audiences, webinars are a natural solution.
May 27, 2020
Cars and Corona(Virus): Pitching Media During the COVID-19 Pandemic (Part II)
As the COVID-19 restrictions continue, normalcy remains months (or more) away. Mainstream media continues to cover the pandemic and its effects on world health and economy, but verticals like automotive and tech are mostly back to their typical content streams.
May 20, 2020
How Stratacomm Is Thriving During COVID-19 | Compassion, Connections and Core Values
Last year, before the pandemic started, I penned “Grief: The Silent Obstacle.” The blog reviewed five recommendations on ways to engage with empathy and compassion when a colleague returns to work from bereavement. COVID-19 is causing a different kind of grief, and I’m witnessing many of the same lessons applying to this situation.
May 13, 2020
Giving and Sharing Thanks
Stratacomm’s view on client service—especially in times of crisis—comes down to a simple truism. We must be there and deliver for our clients always—and then stretch even further when they need us most.
May 7, 2020
Cars and Corona(Virus): Pitching Media During the COVID-19 Pandemic
Since the beginning of March, the mainstream news cycle has almost exclusively turned toward covering the global COVID-19 pandemic. Is there still an appetite for “normal” content among journalists and readers during such a historical event?
May 1, 2020
Mindful Marketing Mid-Crisis
Throughout the COVID-19 pandemic crisis, a question for many in the PR and marketing community that remains top of mind: How can we stay active in front of audiences while practically everything non-COVID takes a back seat?
April 29, 2020
Staying Sane While Social Distancing
OK. So, you’ve mastered the art of working from home—now what? In a time of uncertainty and an unprecedented level of mindfulness, it’s easy to get bogged down with maintaining workflow and keeping up with the rapid-fire news cycle.
March 27, 2020
Press Play: Five Leading Black Podcasts
Understanding and connecting with a culture that isn’t your own can be an overwhelming task. There are many places to start but this post offers just one avenue to consider with a short list of five top black podcasts to help support your cultural exploration beyond the month of February.
March 10, 2020
Stratacomm Celebrates 25 Years of Communications Excellence
On this, our 25th year in business, Stratacomm’s partners offer thanks to our founders, on whose broad shoulders we stand. We also offer deep thanks to all our employees over the years and up through today: you are what sets Stratacomm apart.
March 2, 2020